With Magento, you can add breadcrumbs to your site to help with navigation. These are a series of links that show the user’s current location on your site. That will make it possible for the user to understand what they need to do next and where they are on the website. The user will also know where the user came from, which is useful for sites that have many pages. To create breadcrumbs, you need to go to the theme options, select “breadcrumbs” from the “breadcrumbs” drop-down menu, and then choose the type of breadcrumbs you want to add.
Better Use of Product Imagery
Product imagery can make or break a product. Whether you’re selling clothing, electronics, or anything else, product images will help your customer visualize the product in their head. Your Magento e-commerce agency will use a variety of tools to create your own product images, but Magento has a built-in tool that makes the process much easier. With it, you can create beautiful and engaging product images for your store.
Add Product Image Close-Up, Zoom, And Video
Product page design is an important factor for a successful website. It needs to be appealing to the customer but also needs to be clear enough that they know what they are buying. Your Magento e-commerce agency will make sure that the image on the product page is large enough to be seen clearly, but not so large that it takes up too much space on the page. It should also have a zoom function so that the customer can see the product in detail. The video on the product page should be short and sweet but provide the customer with all of the information they need to make a decision.
Use a Clear Call to Action
Clear call-to-action buttons are an important part of the design of a product page. The purpose of a clear call to action button is to give the customer a clear idea of what they should do next. A clear call to action button should be as vital as the product page. The button should also be large enough for customers to see and click on it easily. The purpose of a clear call to action button is to keep customers engaged and make them want to click on it.
Add Reviews and Ratings for Products
By adding reviews and ratings to your product page, you are able to increase your sales. You must add product reviews and ratings on the product page that allows the customer to provide feedback. It will not help them make an informed decision but also allow you to improve the product according to their feedback. It also shows that you are open to customers’ views about specific products and want to make sure they are satisfied with their purchase. Which ultimately results in an increase in sales.
Feature Related Products (Up-Sells) And Cross-Sells
Customers generally want to know whether there are better things to buy. When buying a new hair dryer, people may want to examine the new color choice or the diffuser option. Your Magento e-commerce agency can include up-sell and cross-sell features. Cross-selling is a strategy in which the seller will offer an additional product that would be a good match for the first product that was purchased. For example, if you were buying a new laptop, the seller might offer you a case for your laptop. Cross-selling is an effective way to sell more products because it is often less expensive than up-selling.
Feature Social Proofs
Your Magento e-commerce agency should include customer reviews and testimonials on the products page. That will help increase sales. A product page design feature that can help with social proof is the “People who bought this also bought” section. This feature is a great way to show off other products that your customers may be interested in. It’s a great way to increase your sales because it shows potential customers that you have a wide variety of products, and they are all of high quality.
Magento is loaded with many features that allow you to create a wonderful product page design. However, to provide a great user experience your Magento e-commerce agency will need to add a combination of features that can work perfectly according to your product’s niche.